๐ŸŽ‰ Backed by data: it's ultra-processed (UPF) "AND" nutritional value (HFSS), not "OR" !

Ultra-processed
ยท
March 19, 2024

๐ŸŽ‰ Auto congratulations mode ON :ย our approach aligning ultra-processing and nutritional value of food products is picking up pace, at last!

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An excellent new study demonstrated how analizing a food product based combining 2 key criteria can be used to more accurately identify less healthy foods for policy recommendation:

(i) its ๐—ป๐˜‚๐˜๐—ฟ๐—ถ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐˜ƒ๐—ฎ๐—น๐˜‚๐—ฒ (๐˜‚๐˜€๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—–๐—ต๐—ถ๐—น๐—ฒ๐—ฎ๐—ป ๐˜€๐˜†๐˜€๐˜๐—ฒ๐—บ) to penalize those high in Fat, Salt, Sugar)

AND

(ii) whether degree of ๐˜‚๐—น๐˜๐—ฟ๐—ฎ-๐—ฝ๐—ฟ๐—ผ๐—ฐ๐—ฒ๐˜€๐˜€๐—ถ๐—ป๐—ด ย (๐—ก๐—ข๐—ฉ๐—”) / ๐—ฎ๐—ฑ๐—ฑ๐—ถ๐˜๐—ถ๐˜ƒ๐—ฒ๐˜€

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It's exactly the philosophy and standards we used to create the algorithm of our GoCoCo food scoring app 5 years ago!

Thank you Juan for helping us create the algorithm. We are delighted ย to see that, instead of opposing 2 approaches (Nutritional value vs. degree of Processing), which are in fact 2 sides of the same coin, this double-lense approach now starts to gain momentum. ๐Ÿ‘

๐Ÿ“‘ Full paper here.

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๐Ÿ“ฒ So while we wait for regulation updates, we consumers can use the GoCoCo food scanning app to help make informed choices and select suggested healthier alternatives. The scoring method not only considers both ultra-processing (UPF) & "high in fat/sugar/salt" (HFSS) approaches, but also a scale, because neither UPF nor HFFS standards are binary criteria.

๐Ÿ“‰ Our scoring criteria includes:

(๐—ถ) ๐—ช๐—›๐—ข,

(๐—ถ๐—ถ) ๐—ก๐—ข๐—ฉ๐—” (๐—จ๐—ฃ๐—™)

(๐—ถ๐—ถ๐—ถ) ๐—–๐—ต๐—ถ๐—น๐—ฒ๐—ฎ๐—ป (๐—›๐—™๐—™๐—ฆ) ๐—น๐—ฎ๐—ฏ๐—ฒ๐—น๐—ถ๐—ป๐—ด.

Learn more here.

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Feel free to comment, agree, disagree, provide further details on this topic here.

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๐ŸŽ‰ Backed by data: it's ultra-processed (UPF) "AND" nutritional value (HFSS), not "OR" !